CAP4, a new platform blending four powerful marketing media --direct mail, digital, video and telephones -- launches today.CAP4 integrates these media in a targeted and data-driven way to achieve higher rates of response and levels of financial engagement.
CAPTEL begins the year with several important new service offerings to help clients achieve greater profitability from on-going fundraising and membership development campaigns.
Company offices on Capitol Hill and at Fells Point in Baltimore re-opened today after being closed Monday during the massive Hurricane Sandy which devatated over 900 miles of the Eastern Seaboard on October 29th. The company is contributing to relief efforts in New Jersey, New York and Rhode Island -- home states to many CAPTEL employees.
CAPTEL is pleased to introduce CAPTEL ANALYTICS, a new service designed to provide clients with a comprehensive understanding of the data dynamics underlying donor and membership involvement.